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!!See below for direct mailer production costs!! No
mark-ups! You pay only what we pay for printing,
mailing lists, mailhouse, and postage!
Choose your own design package
using the discount savings below:
Design Services of $5,000 or more = 10% discount
Design Services of $7,500 or more = 15% discount
Design Services of $10,000 or more = 20% discount
(Design services above do NOT include printing, postage, or letter shop services. Discounts are calculated on design only.)
The Phoenix Collection
Choose your own design package
using the discount savings below:
Design Services of $5,000 or more = 10% discount
Design Services of $7,500 or more = 15% discount
Design Services of $10,000 or more = 20% discount
(Design services above do NOT include printing, postage, or letter shop services. Discounts are calculated on design only.)
The Phoenix Collection
Ad Design
Print or
Digital Display ... We layout all the artwork and
handle all the vendor coordination. Dental practice
owns artwork.
Small (up to 1/2 page) $600
Large (any over 1/2 page to full page) $1,200
Small (up to 1/2 page) $600
Large (any over 1/2 page to full page) $1,200
Ad Specialties Setup
Mugs,
magnets, bags, lip balm, t-shirts, etc... We layout
all the artwork and handle all the vendor
coordination. Dental practice owns artwork.
$350
Banner/Yard Sign
Great for
grand opening announcements, seasonal specials,
etc... We layout all the artwork and handle all the
vendor coordination. Dental practice owns
artwork.
$450
Direct Mailer
Great for
grand opening announcements, seasonal specials,
etc... We layout all the artwork and handle all the
vendor coordination. Dental practice owns
artwork.
$4,600
Gift Card/Gift Certificates
A great way to reward referrals, a seasonal
gift-giving idea for your patients, new patient
gift, etc... We layout all the artwork and handle
all the vendor coordination. Dental practice owns
artwork.
$450
Holiday/Insurance Reminder Letter
This is the
custom version of the one we provide FREE each year
to all dentists via our download page. We customize
this to your practice graphics and tailor it with
your desired verbiage and holiday incentive. Wish
your patients happy holidays while reminding them to
use up their insurance benefits and encourage
seasonal referrals, teeth whitening, etc... We layout
all the artwork and handle all the vendor
coordination if necessary. In-house printing with our
supplied print-ready pdf file is an option as well
for smaller quantities. Dental practice owns
artwork.
$450
Internals
Logo Provided if Phoenix does not design
logo - (Internals are
included with our logo design. Includes:
appointment cards, recall cards, set of four forms
{dental/medical history, financial info, and
privacy notice}, Thanksgiving cards, thank you
cards, and our exclusive PROGRESSIVE PATIENT STATS
SHEET!) We layout all the artwork and handle all
the vendor coordination. Dental practice owns
artwork.
$800
Logo Design (We only design CUSTOM logos)
Includes
business card, letterhead, envelopes, and all
internals listed just above. We layout all the
artwork and handle all the vendor coordination.
Dental practice owns artwork.
$2,400
Multi-Use Targeted Household Mailing List
Use up to 12
months - up to 10,000 targeted addresses. Some
parameters may cost extra (i.e., specific ethnicity,
children in household, active credit card, etc...).
Dental practice owns list and will receive a copy for
their own use for up to 12 months as well.
$450
New Patient Forms
Four
customized forms (dental/medical history, financial
info, and privacy notice).
$550
Postcard Small
4.25 x 6...
Great for grand opening announcements, open house
invites, focal services promotions, welcome new
homeowners, etc... We layout all the artwork and
handle all the vendor coordination. Dental practice
owns artwork.
$800
Postcard Standard
Oversized -
8.5 x 6... This is a great vehicle for focus
promotions, invitations, and grand opening
announcements. We layout all the artwork and handle
all the vendor coordination. Dental practice owns
artwork.
$1,200
Postcard Jumbo
A HUGE - 11 x
6! Your marketing will really stand out in your
community's mailboxes! These are fantastic for one to
two focal services with some bullets for
comprehensive care. These work well to promote a
specialized service or services such as the
Periolase®, Short Term Braces or Deep Bleaching...you
choose! We layout all the artwork and handle all the
vendor coordination. Dental practice owns
artwork.
$1,800
Practice/Referral Brochure
Welcome new
patients with a custom and informative brochure which
shares office hours, financial policies, referral
program details, and up-sells services a practice
desires to promote. We layout all the artwork and
handle all the vendor coordination. Dental Practice
owns artwork.
$1,800
Practice Website - Basic Package
A great
resource for potential patients to get to know your
practice before they call. We handle domain
registration (if you do not already own the domain),
design of the site, we arrange hosting (we use
godaddy.com...$3.99 a month. What a great value!),
and maintain the site when you need it or hand the
reins over to your practice. Dental practice owns the
site. Our Basic Website is 1-8 pages
$2,600
Practice Website - Enhanced
Same as our
basic website package in all features and benefits.
Our Enhanced Website is 9-16 pages. Websites more
than 16 pages will be priced according to need. We
want to give the best price possible and every page
is different in it's content...we don't want to lay
out a flat page rate as some pages may not take that
long to produce.
$4,200
Progressive Patient Stat Sheets
A Phoenix
Practice Marketing EXCLUSIVE! This is a quick way to
reference and document important dates, events,
hobbies, family details, etc... to build better
relationships with your patients (delivered via email
in a print-ready pdf for in-house printing as
needed).
Now FREE and available on our DOWNLOADS
Page!
Promotional/Educational Mounted Display Board
Up
to 11 x 17 - Choose your message or service to
promote with this high quality laminated, mounted
display for a waiting area, hygiene room or even in
a co-marketing setting.
$450
Wall Art - Personalized for your practice!
Set of two
customized prints;
20" x 30", 24" x 36", 28" x 42",
32" x 48" or 36" x 54". (see prices below by
color) Choose two of our great smiling face/s
photos and we will personalize them with your short
message and send you the high quality prints on
rolled canvas for your custom framing.
$360
-
$450
Production Costs for our 11 x 17 and Jumbo Postcard...
(of course we chose EASY numbers such as 5,000 and 10,000 households a drop...we can give you very specific costs once we know your specific quantities.) You may be surprised to see how affordable this all is...this is because we do NOT mark-up any of our vendor costs. You only pay what we pay for printing, mailing list, mailhouse, and postage...not a penny more!
Call with any questions! (512) 934-2265
11 x 17 Mailer Production Costs
4 Drops of 5,000
Printing:
We suggest printing for four drops at a time, which covers eight months of marketing, as we believe you should touch your audience every eight weeks.
Postage:
Postage rates vary between .218 and .252 depending on saturation within the carrier route
Mail Service:
Mail service is based on $45 per thousand plus a $40 disk preparation fee for each mailing.
Mailing List:
The mailing list is a multi-use list and only has to be purchased once every twelve months. The cost is based on $36 per thousand with a $60 disk preparation/processing fee. There is a minimum charge of $250.
For mailing to 5,000 homes each drop:
Printing all 20,000: $1,995 (you receive economy of scale for printing all at one time)
Postage: $1,090 to $1,260 per drop depending on saturation within the carrier route
Mail Service: $265
Mailing List: $250
Your initial production costs will be:
Production cost will be: $1,995.00 (printing all 20,000)
The first mail service charge: 265.00 (charged at time of printing order)
The cost of the mailing list: 250.00
Your initial cost is: $2,510.00
After the initial cost each mailing drop will be:
Based on mailing 5,000 per drop
First drop – cost includes postage (first mail service was already paid at the time of printing the 20,000) and will be between $1,090 and $1,260
Second through fourth drop – cost includes postage and mail service only and will be between $1,355 and $1,525
Total costs associated with mailing 5,000 per drop is between $7,665 and $8,345 (depending on your exact postal rate).
The design fee for a direct mailer ($4,600) is not included in the above numbers.
11 x 17 Mailer Production Costs
4 Drops of 10,000
Printing:
We suggest printing for four drops at a time, which covers eight months of marketing, as we believe you should touch your audience every eight weeks.
Postage:
Postage rates vary between .218 and .252 depending on saturation within the carrier route
Mail Service:
Mail service is based on $45 per thousand plus a $40 disk preparation fee for each mailing.
Mailing List:
The mailing list is a multi-use list and only has to be purchased once every twelve months. The cost is based on $36 per thousand with a $60 disk preparation/processing fee. There is a minimum charge of $250.
For mailing to 10,000 homes each drop:
Printing all 40,000: $3,682 (you receive economy of scale for printing all at one time)
Postage: $2,180 to $2,520 per drop depending on saturation within the carrier route
Mail Service: $490
Mailing List: $420
Your initial production costs will be:
Production cost will be: $3,682.00 (printing all 40,000)
The first mail service charge: 490.00 (charged at time of printing order)
The cost of the mailing list: 420.00
Initial production cost is: $4,592.00
After the initial cost each mailing drop will be:
Based on mailing 10,000 per drop
First drop – cost includes postage (first mail service was already paid at the time of printing the 40,000) and will be between $2,180 and $2,520
Second through fourth drop – cost includes postage and mail service only and will be between $2,670 and $3,010
Total costs associated with mailing 10,000 per drop is between $14,782 and $16,142 (depending on your exact postal rate).
The design fee for a direct mailer ($4,600) is not included in the above numbers
Jumbo Postcard Production Costs
4 Drops of 5,000
Printing:
We suggest printing for four drops at a time, which covers eight months of marketing, as we believe you should touch your audience every eight weeks.
Postage:
Postage rates vary between .218 and .252 depending on saturation within the carrier route.
Mail Service:
Mail service fee is $215 for each mailing.
Mailing List:
The mailing list is a multi-use list and only has to be purchased once every twelve months. The cost is based on $36 per thousand with a $60 disk preparation/processing fee.
There is a minimum charge of $250.
For mailing to 5,000 homes each drop:
Printing all 20,000: $1,795 (you receive economy of scale for printing all at one time)
Postage: $1,090 to $1,260 per drop depending on saturation within the carrier route
Mail Service: $215
Mailing List: $250
Your initial production costs will be:
Production cost will be: $1,795.00 (printing all 20,000)
The first mail service charge: 215.00 (charged at time of printing order)
The cost of the mailing list: 250.00
Your initial cost is: $2,260.00
After the initial cost each mailing drop will be:
Based on mailing 5,000 per drop
First drop – cost includes postage (first mail service was already paid at the time of printing the 20,000) and will be between 1,090 and 1,260
Second through fourth drop – cost includes postage and mail service only and will be between $1,305 and 1,475
Total costs associated with mailing 5,000 per drop is between $7,265 and $7,945 (depending on your exact postal rate).
The design fee ($1,800) for a Jumbo Postcard (5.75 x 11) is not included in the above numbers.
Jumbo Postcard Production Costs
4 Drops of 10,000
Printing:
We suggest printing for four drops at a time, which covers eight months of marketing, as we believe you should touch your audience every eight weeks.
Postage:
Postage rates vary between .218 and .252 depending on saturation within the carrier route.
Mail Service:
Mail service fee is $385 for each mailing.
Mailing List:
The mailing list is a multi-use list and only has to be purchased once every twelve months. The cost is based on $36 per thousand with a $60 disk preparation/processing fee.
There is a minimum charge of $250.
For mailing to 10,000 homes each drop:
Printing all 40,000: $2,572 (you receive economy of scale for printing all at one time)
Postage: $2,180 to $2,520 per drop depending on saturation within the carrier route
Mail Service: $385
Mailing List: $420
Your initial production costs will be:
Production cost will be: $2,572.00 (printing all 40,000)
The first mail service charge: 385.00 (charged at time of printing order)
The cost of the mailing list: 420.00
Initial production cost is: $3,377.00
After the initial cost each mailing drop will be:
Based on mailing 10,000 per drop
First drop – cost includes postage (first mail service was already paid at the time of printing the 40,000) and will be between $2,180 and $2,520
Second through fourth drop – cost includes postage and mail service only and will be between $2,565 and $2,905
Total costs associated with mailing 10,000 per drop is between $13,252 and $14,612 (depending on your exact postal rate).
The design fee ($1,800) for a Jumbo postcard is NOT included in the production numbers.